Guest Posted May 12, 2014 Report Share Posted May 12, 2014 You will often see Thailand referred to as LOS, "land of smiles" as a reference to the friendly happy-go-lucky nature of Thai people. As a generalisation this is true. We are a nation where we do know how to enjoy ourselves, and smile a lot compared to other nationalities. Of course we smile when we are happy, but we also tend to smile for a variety of negative emotions such as embarrassment, regret, confusion and even anger as well. Nationalities of other countries visiting Thailand for the first time, cannot see the differences in the smiles, and just assume everyone is happy all the time. In any case from a marketing point of view, these few words "The land of smiles" and "Amazing Thailand" have done wonders for our tourist industry and the economy in general. Link to comment Share on other sites More sharing options...
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