Jump to content

Betong flights cancelled for lack of interest


Coss
 Share

Recommended Posts

Nok Air cancelled its new Bangkok-Betong flights on Wednesday and Friday due to lack of passengers, promised refunds for the few tickets sold and suspended the service.

The budget airline said there had been too little marketing time* and consequently the number of passengers booked on the route was smaller than expected, while the operating cost was quite high...

...On Monday Nok Air inaugurated the service with a flight from Don Mueang airport to Betong carrying Prime Minister Prayut Chan-o-cha and a high-level delegation. The prime minister then officially opened the airport to commercial services...

https://www.bangkokpost.com/business/2280167/betong-flights-cancelled-for-lack-of-interest

In related news, Prime Minister Prayut Chan-o-cha has asked if he and his high-level delegation could do the flight again next Monday, as they quite enjoyed the day out of the office.

 

* - marketing speak manual, page 42, paragraph 6.1 -  "too little marketing time",  a stock phrase for no marketing, or failed marketing.

Link to comment
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
 Share

×
×
  • Create New...